The story
“De zji”…
At daybreak, the fishermen arrive in the harbor to deliver their freshly caught fish. The same day, tourists and locals enjoy the fish with a glass of wine and good company. Just an ordinary day at the Belgian coast…
To kick off the “Zee van Smaak” campaign, we brought the flavors of the sea to the screen. Developing a concept and scenario, gathering a talented crew and fencing off the dike… we worked hard on a project because it had stolen our hearts: together for sustainability, local products and fresh food from our own North Sea.
A sea, full of flavors, straight to your plate!
Client
Westtoer
Credits
Written, directed and edited by Het Peloton.
Director Helena Aernoudts
Producer Karen Huysman
Executive producer Martijn D’haene
Cinematographer Dries Vanderaerden
Sound recordist Jeroen Dejonghe
Gripper Gerrit Callens
On-set producer Michiel Dheedene
Editor Victor Gouhie
Color grader Florian Keirse
Cast
Sebastien Dewaele
Nele Deboeuf
French version
Besides the tv-campaign in Flanders (Eén + Canvas), we also created a social media version in French, to ensure a national coverage. And no, not just a subtitled version!